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Soft drinks enjoy a brand equity boost during the pandemic | Food Dive

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in April
Published April 9, 2021 By Lauren Manning

Soft drinks were the most successful segment of the fast-moving consumer goods market (FMCGs) when it comes to growing consumer relationships during the pandemic, according to Kantar's 2021 BrandZ report.

http://www.fooddive.com/news/soft-drinks-enjoy-a-brand-equity-boost-during-the-pandemic/598116/
 

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